Lexicontent Loves: This Week's Roundup

What stories are we getting sucked into this week?

(1) Bitter Southerner :: Notes Concerning the Objects on My Front Porch 

We love Bitter Southerner for a good number of reasons: its founding fathers (and sisters) hail from Atlanta, its voice is one of deep baritone pride, and it tells stories through a hodgepodge of media, from longform written content to short documentary films and photo essays. This post, "Notes Concerning the Objects on My Front Porch" is one of our favorites this week, because it masterfully weaves a story about the things – items, objects, what have you – that often lie around on our front porches. In the South, the front porch is akin to an outdoor living room, and the things that take up space on it either feel right...or they don't. This short piece captures what it means to curate a front porch that just feels right with the universe. 

(2) 99% Invisible :: Episode 114: Ten Thousand Years 

An older episode of 99% Invisible, but one of the podcast's best. We listened to this while cooking up pancakes one summer weekend morning, and it turned the wheels so hard for us that they've been in motion ever since. How can we design symbols and nonverbal cues for people 10,000 years from now, to tell them that a site is full of harmful radiation? This is a fascinating story about the shifting symbolism of the skull and crossbones, the success of the Mr. Yuk campaign, and ...ray cats. Trust us, this is one you'll get wrapped up in. 

(3) Going Deep with David Rees

David Rees, most notably known for his Get Your War On series, is the kind of guy that scares you a little bit, because he's deadpan funny and you're not quite sure how to react to his jibes. But beyond that, his new National Geographic series, "Going Deep With David Rees", allows you to revel in Rees' humor from the safety of your own home. Learn how to make the perfect cube of ice, dig a "party hole", tie your shoes using the ladder method, and fire off a paper airplane from one of the world's foremost experts.

(4) Tools of the Writer's Trade: A Reading List 

Stories about mysterious typewriters, modern day use cases for the dictaphone, and a peek inside Moleskine, the company whose paper products are attempting to turn notetaking into a technology driven practice.

(5) The Orchardist by Amanda Coplin

The Orchardist is one of those books that drips in detail — so much so that you begin to empathize with the characters, feel their feelings, and get lost in their thoughts. The story of a big-hearted orchardist and two girls that live off his land, is a stunning debut by Amanda Coplin, and a mighty reminder that stories are as much about their characters as they are about the narrative itself. 

(6) "Made In New York" by Gatorade

This month marks the end of The Captain's 20 seasons in navy pinstripes, and Gatorade couldn't have created a more authentic sendoff. This ad, concepted by Mr. Jeter himself, features an unscripted cast of Bronx fans sending off the living legend in style. From the slow shift of focus, to the timeless black-and-white frames, and the croon of Sinatra's "My Way", it's especially interesting that there no product placement to be seen. Instead, the 90 second ad tells a story about what it means to be a champion – in the minds and hearts of the fans. The ad is moving like wildfire through social networks as we speak.

(7) Intelligentsia Black Cat Espresso by Jeni's 

Could this short video teaser for Jeni's latest flavor be any more cool? (Puns very much intended.) We digress. The crackle of an old record, the roasted warmth of coffee beans, and the amber-colored crema trickling from the espresso machine make us want to don the nearest pair of cat eye rims we can find, and dig into a pint of the good stuff. In short, teaser videos – for new flavors, product lines, anything sensory – work magic. 

(8) Howard's Farm on Vimeo 

The story of an 86-year-old farmer named Howard Quimby, located in Marlboro, New York, which also happens to be my mother's hometown. (She actually knows the family!) You'll love the affection Howard has for his farm, even after all these years, and you'll love the ties the filmmaker has to the farm, too. 

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