About Lexicontent

Lexicontent is a storytelling studio with a sharp focus on helping ambitious founders, executives, and organizations convert their expertise into stories that attract attention, build trust, and drive growth. We’ve worked with over 500 clients to clarify their message, expand their influence, and turn their goals into content that produce real-world results. Our approach blends methodical strategy with agile flexibility, meaning that each project adapts to your business’s evolving needs.

Since 2014, Joseph Rooks has built Lexicontent with a singular vision: to give its clients the ability to reach and help as many people as possible. As Lexicontent’s principal strategist, Joseph combines deep experience, proven intuition, and an eye for impactful storytelling to make good things happen for our clients and their customers.

We'll probably work well together if...

• You’re passionate about your field, but you're finding it difficult to express your expertise clearly or to navigate all of the nuances of creating and publishing content on your own.
• Your business is ready for growth and looking to attract attention from customers, partners, or investors.
• You value transparency, collaboration, and a strategic approach that adapts to the changing needs of your business.
• You’re not interested in fluff, filler—you want to invest in content that builds long-term credibility and delivers measurable results.
• You need a storytelling strategy that is built to scale up as your business grows and becomes more complex.

If any or all of that sounds like you, we'll be really excited to hear from you.