Lexicontent turns expertise into stories, and stories into results.
About Lexicontent
Lexicontent is a storytelling studio with a sharp focus on helping ambitious founders, executives, and organizations convert their expertise into stories that attract attention, build trust, and drive growth. We’ve worked with over 500 clients to clarify their message, expand their influence, and turn their goals into content that produce real-world results. Our approach blends methodical strategy with agile flexibility, meaning that each project adapts to your business’s evolving needs.
Since 2014, Joseph Rooks has built Lexicontent with a singular vision: to give its clients the ability to reach and help as many people as possible. As Lexicontent’s principal strategist, Joseph combines deep experience, proven intuition, and an eye for impactful storytelling to make good things happen for our clients and their customers.
We'll probably work well together if...
- You’re passionate about your field, but you're finding it difficult to express your expertise clearly or to navigate all of the nuances of creating and publishing content on your own.
- Your business is ready for growth and looking to attract attention from customers, partners, or investors.
- You value transparency, collaboration, and a strategic approach that adapts to the changing needs of your business.
- You’re not interested in fluff, filler—you want to invest in content that builds long-term credibility and delivers measurable results.
- You need a storytelling strategy that is built to scale up as your business grows and becomes more complex.
If any or all of that sounds like you, we'll be really excited to hear from you.
Reviews for Lexicontent
I have always appreciated Joe's insights and professionalism. His ability to help you break through a business problem is unparalleled; his communication abilities in writing, speaking, and other content forms are excellent; his ability to ask excellent questions is an absolute gift. If you need help clarifying your message and bringing your business new clients, look no further than Lexicontent.
Jeff Stanford,
With Ink Typewriter Poetry
& Stanford Photography
Joseph went above and beyond in giving me actionable advice, ideas, and showing me pathways I hadn't thought of myself. He's exploding with creativity and is incredibly generous in sharing it.
Mark Elliot,
Professional Copywriter
Lexicontent provides out of the box thinking and the strategies they provide are amazing. Their ability to take what you may be thinking and turn it into more than you can imagine is a true gift.
Joy Harris,
Coach & Fractional COO
I've spent $10,000 on my own rebrand this year for content strategy and business coaching. You guys, by far, have trumped any investment I've made this year. It's not like you're manufacturing a pretty story; you literally make me see strengths I didn't see in myself that I can own. The self-awareness reflected back to me in this process was so powerful, it was almost like an out of body experience. To see who I am and where I've been coalesce into where I'm going... it's amazing.
Bobbie Jo Adkins,
Marketing & Operations Consultant
Working with Lexicontent was pretty great. They were so agreeable to everyone’s ideas and feedback and provided direction in all the right places, at just the right times. They were incredibly open with their process, and brought such joy to the work that it didn’t even feel like work. They truly have a talent for hearing not only what you’re saying, but also what you’re not, to really bring the project to life and articulate the client’s vision in a way they’ve never been able to do before.
Morgan Haines,
A Little Creative
When I received the first draft of my revised copy, I was blown away. It was me... but better! I couldn't have been any more thrilled with the final results and am so proud to have their work be such an integral part of my business. I know I will continue to turn to them for any of my future content needs, and the needs of my clients. Hire Lexicontent. You won't regret it!
Phyllis Sa,
Graphic Designer
A heartfelt thank you to everyone who trusted Lexicontent with a story over the last decade.
The rest of you know who you are.
:)